Starting signal for sustainable event promotion in Wiesbaden
Wiesbaden Congress & Marketing GmbH promotes mobility for new event concepts.
In times of the Green Deal, in which companies and agencies are required to implement sustainability measures, Wiesbaden Congress & Marketing GmbH (WICM GmbH) is setting an example for sustainability in the event industry. With the newly launched congress promotion program, WICM GmbH supports event planners in making their events not only successful, but also environmentally friendly and sustainable.
Sustainability as a success factor for events
The event industry faces the challenge of realizing sustainable events, meeting the expectations of its participants and partners, but also documenting what is being saved. The right choice of destination and location plays a decisive role here and the issue of mobility is one of the most important factors when it comes to environmental compatibility and CO² emissions. Wiesbaden, located in the greater Frankfurt area, 20 minutes from the airport and within walking distance of the RheinMain CongressCenter (RMCC) conference venue, offers one of the most sustainable event locations in Germany, which meets the highest environmental standards at all levels. The RMCC has been awarded the platinum certificate of the German Sustainable Building Council (DGNB) and, together with the Kurhaus Wiesbaden, is certified by Green Globe.
New formats or new agencies and companies now benefit from Wiesbaden's congress funding
With the new congress promotion, WICM GmbH offers event planners a promotion program for sustainable mobility: On the first day of the event, all participants receive free tickets for public transport and thus have the opportunity to travel to the RMCC in Wiesbaden within the extensive transport network. This contributes to a significant reduction in the event's carbon footprint.
By providing the subsidized and therefore free local transport tickets for participants, WICM wants to give the organizer another building block to plan the event more sustainably. At the same time, participants will have the opportunity to explore Wiesbaden in an environmentally friendly way - a win-win situation for everyone.
A step towards a sustainable future
CO₂ emissions from travel to events are one of the biggest sources of emissions at events. For example, a 200 km journey causes around 100 kg of CO₂ per person. With Wiesbaden's congress funding, the city makes an important contribution to reducing these values and supports organizers in implementing sustainable concepts.
The benefits at a glance:
- Climate-friendly mobility: relieving road congestion and reducing CO₂ emissions
- Cost savings for event participants: free travel tickets increase the attractiveness of your event
- Positive external impact: positioning event as a role model for well thought-out, sustainable event organization
Agencies and companies that are not yet planning events in Wiesbaden are invited to realize their next event in Wiesbaden and benefit from the Wiesbaden congress promotion. Sustainable events are not only good for the environment, but also create lasting impressions - and at a reasonable cost.
An online calculation calculator is available to determine the actual values and savings of an event.